Category Archives: Brand Identity

Thriving Design for Legacy Organizations

  Nonprofits, foundations, and other mission-driven organizations that were incepted 50, 60, or even 100 years ago may struggle to keep up with the pace of digital advancement. Decision makers often include a board of directors that might not accept change readily, even if others know/they know it’s time. An aging board, or older staff Read More…

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Why Your Brand Foundation Matters, Part 2

In part one of this article, I talked about the importance of a brand foundation that is solid. Like a house foundation, the brand look and feel of a business/organization needs to have its solid elements—for example its logo, colors, fonts, image selection. Along with a solid structure, a brand foundation also needs to have Read More…

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Why Your Brand Foundation Matters

  I’ve got a builder for a husband. He works on houses all week long, and he takes good care of our house. When we bought our home one of the biggest concerns was keeping Portland’s winter rain out of our foundation. Every other house we lived in before buying ours leaked water through countless Read More…

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Client Kudos

I would 100% work with Maria again, and do so with enthusiasm!  Not only is she easy to work with, but she’s strategic and thoughtful. She has helped me at Prichard on several design projects and all have been successful. She worked really hard to create sustainable designs that we can work with for many years. Maria is also one of those rare vendors who always goes the extra mile and doesn’t mind being pushed outside of her comfort zone with my wacky ideas. I highly recommend Maria for your small business or nonprofit design project. You’ll be so happy you hired her!

Jennie D.B., Award Winning Communications Strategist